A surprise hit for me at OFFF 2010 was David Hillman Curtis. I was vaguely aware of him being a web designer, but couldn't quite place him until he explained as part of his opening gambit that the web design world had got to him. After spending two years designing the Yahoo! homepage, he was fed up and recreated himself as video artist. His key style is the "video portrait" which has informed a lot of his recent work, including some great documentaries about artists (for example, Lawrence Weiner, and Stephan Sagmeister). They can all be viewed on his website, alongside his commercial work and short films.